-
OpenAI releases GPT-4 and Bing Chat upgraded
This version promises greater accuracy and broader general knowledge and advanced reasoning.
-
Google: Generative AI coming to Docs, Gmail in Workspace
Google will soon add ChatGPT-like prompts to help you draft in Docs and Gmail, including brainstorming, proofreading, writing and rewriting.
-
How to get 1 in 5 dollars back on brand search
If you’re a PPC advertiser, chances are your company is throwing money away on brand terms.
-
Why Facebook advertisers should test Performance Max
With more levers to ensure brand safety and profitable ad spend, it’s a great time for DTC brands to test Performance Max. Here’s how.
-
How to demonstrate E-E-A-T in AI-generated content
The concept of E-E-A-T, Google’s template for search quality, can help us assess and improve the quality of AI-generated content.
-
Five ways to harmonize PPC and SEO to boost ROI
You’ll reap digital dividends when your strategies work together.
-
T-minus 2 weeks until MarTech: Grab your free pass now to discover cutting-edge solutions and strategies
Unlock the entire MarTech experience, online March 28-29, for free. No hidden fees, no travel headaches, no time out of the office.
-
Microsoft may replace Bing Search answers with Bing Chat responses
Plus, Bing Chat has passed 100 million daily active users.
-
Microsoft Doctor and Clinic ads are now in open beta
Interested advertisers or healthcare professionals can join the open beta by contacting their Microsoft rep.
-
How to successfully scale your content marketing and grow traffic
Scaling content marketing involves having the right strategy, team and workflows in place. Here’s a three-step guide on how to do just that.