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When Apple stopped third-party app tracking, they weren’t doing it to protect users’ privacy. They had something bigger in mind.

As expected, Google has launched the new classifications for the coverage report with a tour to walk you through the changes.

Here’s how Google’s approach to consensus ties in with its quality raters guidelines – and why it matters for SEOs now and in the future.

A well-mapped customer journey can bring SEO closer to your overall marketing strategy. Learn how you can leverage it as an opportunity.

Maximize marketing spend and email deliverability.

Plus, Czech search engine Seznam.cz has adopted IndexNow.

As the end of cookie tracking nears, other marketing channels are changing the way they do performance measurement. SEO needs to follow suit.

This data logging issue was on July 26, 2022 – any drops in clicks or impressions might be just a reporting bug.

Understanding how search engines work is fundamental for SEO professionals. Here’s a refresher on crawling, rendering, indexing and ranking.

Google is using general consensus for callouts, expanding content advisories and about this result in Google Search.