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Google Explore – The sneaky mobile content feed that’s displacing rankings in mobile search and could be eating clicks and impressions
I just completed a SERP analysis for a client and decided to write this post to highlight an important search […]
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How to document your content strategy
Here’s what you should include in your content strategy document to guide your content marketing toward success.
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This day in search marketing history: March 6
Google Webmaster Tools adds user administration, plus: no click search study, Trusted Stores program shuttering and more.
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This day in search marketing history: March 5
Google confirms Vince Update, plus: mobile-first indexing, webspam, Google adds page load time to Quality Score algorithm and more.
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This day in search marketing history: March 4
Sheryl Sandberg leaves Google for Facebook, plus: new GA4 homepage, Wikipedia turns PPC into SEM, goodbye Scroogled and more.
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LinkedIn launches collaborative articles for users to share insights and advice
LinkedIn members will be invited to share ideas, examples, and experiences in specific sections of these new collaborative articles.
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Pinterest is experimenting a new premium video ad format
The ads are available for purchase in 24-hour increments, with an option to schedule them consecutively for an extended period.
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Brave Search adds AI Summarizer feature
Don’t call it generative AI. Brave trained its large language models (LLMs) to provide answers by processing multiple information sources.
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3 new changes to the Google Ads dashboard
Google will assess the impact of the changes based on user feedback before deciding whether to implement them more widely.
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Keyword research for SEO: 6 questions you must ask yourself
Answering these questions will help you strategically create content that resonates with searchers and drives SEO results.