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Is click-through rate a valuable SEO metric?
While CTR is not a confirmed ranking factor, it is still useful for tracking organic search performance and improving SEO campaigns.
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What is evergreen content and why it’s important for SEO
Here’s why creating evergreen pieces, not just trends-focused or timely ones, is key for a winning content marketing mix.
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Power next-best action with first-party data
In this webinar, learn how to achieve business outcomes and deliver next-gen customer experiences.
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4 new GA4 Home page features
And your daily reminder that UA will be sunsetted on July 1.
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Google integrates generative AI into ad campaigns
Major tech companies are racing to be the first to integrate AI technology into their offerings.
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Top 9 WordPress technical SEO issues to address
Here are common technical issues WordPress site owners must fix to ensure they get the most SEO value out of the platform as possible.
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Search the 15.7 million websites in Google’s C4 dataset
Now you can find out whether data from your website helped train large language models that help power Google Bard.
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Google launches a new crawler named GoogleOther
This crawler is similar to Googlebot, but it will be used internally by Google teams to crawl the public web.
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5 reasons your Google Business Profile might get suspended
Some “unwritten” rules can trigger your GBP’s suspension and impact your local search visibility. Here are some violations to watch out for.
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Microsoft has dropped Twitter from its ad platform
Sayonara, Twitter. Nobody wants to pay for your high-priced API.