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Google Ads shares three automation best practices
Google’s new best practices guide aims to ease advertiser concerns over adopting an automated keyword and bidding strategy.
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Google updates its title algorithm for multi-language or transliterated/scripted titles
Make sure your titles match the language and/or script of your page or Google may change it for you.
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The top five digital marketing courses in the U.S.
Even a savvy marketer needs to choose the perfect program to fit their needs
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When and how to analyze UX metrics to improve SEO
Don’t forget about measuring user experience (UX) for data-driven insights on how to improve your website.
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New Twitter ‘Search Subscribe’ feature coming soon?
You may soon be able to subscribe to receive push notifications for tweets matching any search queries you want.
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Snapchat now offers Dynamic Ads for Travel
Snapchat appeals to brands on the heels of a post-pandemic bounce back to travel with the introduction of dynamic ads.
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How to create captivating, compelling and optimized content
Learn how to identify entities and topically-related keywords, optimize for on-page elements and build content that will stand out.
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Webinar: An easy-to-use, actionable ABM framework (finally!)
Proven examples to help you execute your account-based programs.
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Apple Search campaigns shifting to cost-per-tap (CPT) pricing model
Starting this month Apple is shifting their CPM pricing to the more updated cost-per-touch model
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3 Google Merchant Center changes you may have missed
A pause attribute lets you temporarily halt ads. Availability dates become required. And Google updates its Unsupported Shopping content.