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Google Site names now work for all languages
So if your site is not in English, check how your Site name appears in Google Search.
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YouTube pilots longer, less frequent ads on TV app
The platform is also trialling a new ad countdown timer, which is set to replace the ‘video will play after ads’ message.
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Google to make political ads disclose AI content
Political campaigns must clearly state when AI-generated images and audio have been used from November.
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How to use Google Analytics 4: A complete guide
Looking to learn Google Analytics 4 for SEO? Here’s a comprehensive walk-through with step-by-step instructions and best practices.
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YouTube is removing individual ad controls on new videos
The platform will use automation to decide which ad types to serve on new videos.
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PPC forecasting with Google Sheets and Vertex AI
Learn how to do PPC forecasts using Google Sheets and Vertex AI that will help you glean actionable insights and make data-backed decisions.
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Entities, topics, keywords: Clarifying core semantic SEO concepts
Gain clarity on the most commonly misunderstood elements of entity and semantic search and how they impact your SEO strategy.
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4 tips to prepare for Black Friday and Cyber Monday
Ace your holiday promotions with this step-by-step guide.
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This SEO strategy led to 497 page-one rankings in 7 weeks
In this webinar, learn how to take the guesswork out of SEO and everything that goes into it.
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Best of the Bot: Optimizing a Contact Us page for Google E-E-A-T
A human asks Search Engine Land’s ChatBot what points you need to follow to make an EEAT SEO-optimized contact us page. Here’s the answer.