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AMA with Google’s Gary Illyes: 15 quick SEO takeaways
Google’s Gary Illyes on ranking signals, AI content, voice data in GSC, Core Web Vitals, the importance of links and much more.
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Microsoft unveils new AI tools as it looks to ‘transform search and advertising’
The tech giant said it was embarking on a new era of generative AI as it introduced its new ad products at the Surface and Copilot event.
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Google’s helpful content update did not yet target hosted third-party content
Gary Illyes from Google said this was just a change made to the documentation and was not implemented in its algorithms yet.
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Google is planning to update its Misleading Representation policy
Advertisers found to be in violation of Google’s policies face having their accounts suspended.
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Google: Expect more simplification of Search results
The removal of SERP features like HowTo and FAQ rich results are a trend SEOs should watch, according to Google’s Gary Illyes.
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TikTok launches new tool for improved insight into customer journey
Attribution Analytics is a first-party measurement solution that analyzes how users make purchases, from awareness to action.
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5 new YouTube features coming soon to help creators
The new tools have been designed to help inspire creators, boost reach and improve the quality of content.
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Bing Chat rolling out personalized answers
Today at the Microsoft AI event Bing Chat showed off some new memory search features.
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Google Ads for lead generation: A 6-step framework for success
Learn how to optimize for high-quality leads in Google Ads and achieve sustainable growth in your marketing efforts.
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Department of Justice removes key Google evidence from its website
The federal antitrust trial is now going to be much harder for the public to follow.