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Only 23% of digital marketers will invest in X in the next 12 months
The platforms most digital marketers said they will invest in: Google (including YouTube) and Meta (Facebook and Instagram).
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Brands pause X ad spending after ads serve with pro-Nazi content
A week after X introduced new brand safety measures, ads for at least 19 brands appeared alongside content promoting fascism.
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How ChatGPT plugins can up your SEO game
Discover innovative ways to elevate your keyword research, content optimization and link building strategies with ChatGPT plugins.
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There are more than 4 types of search intent
Explore user motivations, intent categories, and tactics to create SEO content that resonates and converts.
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Six ways generative AI can transform your search strategy
The death of the 10 blue links: The revolutionary role of generative AI in search.
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Tweetdeck is no longer free
The move is expected to negatively impact the discoverability of brands on X (Twitter).
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Google Ads trials enhanced customer service for small businesses
This level of one-on-one support has historically only been offered to Google Ads’ biggest clients.
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Google: Don’t worry about SEO tool scores
Website authority scores, spam scores – Google doesn’t use any of those in ranking. It’s just an SEO myth that won’t die.
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Google Business Profiles to let you manage your social links
While Google showed social media profile links for local listings for a long time, Google Business Profiles may soon let you manage those links.
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XML sitemaps and SEO: What you need to know
You can’t trust search engine bots to find all your URLs. Give them a guide with your XML sitemap. Learn the SEO benefits here.