-
How generative AI will change SEO as a profession
AI isn’t coming for our jobs just yet, but the industry is changing. Here’s what generative AI means for the future of SEO.
-
Reddit doubles interest targeting categories for ads
The number of interests available is increasing from 66 to 152, including new topics and subjects.
-
What’s the difference between regular SEO and enterprise SEO?
Enterprise SEO produces unique challenges for SEOs and digital marketers to overcome for maximum impact.
-
How to safeguard your content strategy in an AI-driven search landscape
Adapt your content strategy for the AI-powered search era. Understand Google’s guidelines for creating helpful content for searchers.
-
No, AI won’t change your marketing job: A contrarian perspective
Human relationships and soft skills continue to be invaluable assets for marketers, even in the age of emerging AI technologies.
-
Google sending notifications that UA has stopped processing data
These notifications come almost two months after July 1, the date when Google said UA properties must all migrate to Google Analytics 4.
-
How to build SEO into a new website from the ground up
Launching a new website takes more than just design and content. Infuse SEO into each stage of the process, from strategy to launch.
-
Bing Chat data may never come to Bing Webmaster Tools
After promising this for months, Microsoft has never released it and now won’t offer a comment.
-
Google Search app could soon introduce a new Notes feature
Feature would let users leave comments about webpages. It is expected to appear as a new Google Labs experiment.
-
TikTok starts serving ads in its search results
Brands can get started using a new feature called the Search Ads Toggle.