-
Google webspam report says SpamBrain caught five times more spam this year
Google also claims that 99% of visits in Google Search were “spam-free.”
-
Drive better customer intelligence for a better customer experience
Learn how to get to the heart of customer experience with data that delivers.
-
10 minute TikTok videos are gone
TikTok has not made any official announcements regarding the change, and it’s unclear whether the modification is permanent.
-
How to build an E-E-A-T strategy for local SEO
Develop a holistic strategy that emphasizes the quality of your organization’s digital presence with this local SEO guide to E-E-A-T.
-
How to think about brand exclusions for Performance Max
Thinking of excluding branded queries from your Performance Max campaigns? Here’s when brand exclusions make sense and when they don’t.
-
A tale of two recoveries
A look at two very different paths taken to recover from a Google algorithm update.
-
Google Bard adds more search topics to “Google it” button
Google also now has a release notes document to track updates to Bard.
-
When it comes to online reviews, a 3-star rating is bad
The difference between 4 stars to 3 stars is massive. Consumer trust decreases by 67% with one fewer star, a new survey finds.
-
Meta will debut its generative AI this year
Meta announced in February that it would establish a new organization to develop generative AI, but this is the first time it has indicated a timeline for commercialization.
-
LinkedIn ads survey reveals humans, cities, and numbers increase performance
The secrets to a successful LinkedIn ad may be hidden in a mix of bold colors, stats, and the right CTA.