Google webspam report says SpamBrain caught five times more spam this year
Google also claims that 99% of visits in Google Search were “spam-free.”
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Learn how to get to the heart of customer experience with data that delivers.
10 minute TikTok videos are gone
TikTok has not made any official announcements regarding the change, and it’s unclear whether the modification is permanent.
How to build an E-E-A-T strategy for local SEO
Develop a holistic strategy that emphasizes the quality of your organization’s digital presence with this local SEO guide to E-E-A-T.
How to think about brand exclusions for Performance Max
Thinking of excluding branded queries from your Performance Max campaigns? Here’s when brand exclusions make sense and when they don’t.
A tale of two recoveries
A look at two very different paths taken to recover from a Google algorithm update.
Google Bard adds more search topics to “Google it” button
Google also now has a release notes document to track updates to Bard.
When it comes to online reviews, a 3-star rating is bad
The difference between 4 stars to 3 stars is massive. Consumer trust decreases by 67% with one fewer star, a new survey finds.
Meta will debut its generative AI this year
Meta announced in February that it would establish a new organization to develop generative AI, but this is the first time it has indicated a timeline for commercialization.
LinkedIn ads survey reveals humans, cities, and numbers increase performance
The secrets to a successful LinkedIn ad may be hidden in a mix of bold colors, stats, and the right CTA.